Jargon

“Move the needle”

Do something measurable, though no measurement has been defined and the person using the phrase has not checked whether the needle exists.

How it gets used

The default criticism of work that is invisible to whoever is speaking. Frequently appears in planning sessions without numbers attached.

Three ways to answer “Move the needle”

Brutally Honest Translation

I cannot see what you're doing and I've decided that means it isn't valuable.

Supreme Court Polite

We should prioritise initiatives with demonstrable impact against our stated objectives.

Passive-Aggressive Retaliation

Agreed, let's define the needle first so we can all measure who moved it.

Paste the whole message instead

Phrases rarely arrive alone. Run the full email through the decrypter to see all three translations together and get an evasion score for the message as a whole.

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