Brutally Honest Translation
Here is a slogan that lets me avoid committing to a specific target.
Jargon
“Our north star”
An aspiration broad enough that it cannot be measured, used to end debates about priorities without settling any of them.
How it gets used
The north star is usually a sentence with no number in it. It offers direction the way a decorative compass on a wall does.
Three ways to answer “Our north star”
Supreme Court Polite
This represents the guiding objective against which we will align our efforts.
Passive-Aggressive Retaliation
Agreed on the direction. Can we add the metric that tells us whether we're getting closer to it?
Paste the whole message instead
Phrases rarely arrive alone. Run the full email through the decrypter to see all three translations together and get an evasion score for the message as a whole.
Open the decrypter tool